“Why do websites cost so much? All I want is something simple!” This is something I hear often from potential clients of small businesses that need their first website. Given the ease to produce rather nice looking websites these days, with Wordpress and the many free or cheap themes out there, it’s a reasonable question. Why should I pay a couple hundred dollars or several thousand for something that I can get for free?
#1 – You Don’t Want Simple
Do you want your site to look like Craigslist? Chances are, even though it’s worked well for them, you have something spiffier in mind. If not, there are free tools with Microsoft and Google and Wordpress and others for creating barebone sites with little pizzazz. Some – and I’ll add them in when I review them in a future post– offer much more pizzazz. But regardless, most clients want a nice design. And often they want a unique design, until they see the costs involved with that.